Nestlé renews St.Patrick’s Athletic Club sponsorship deal

Thursday, March 8, 2012, 18:41

The 2012 Nestlé Fitness Dingli-10 run will hit the road on March 19, marking the 50th anniversary of the St. Patrick’s Athletic Club, the organisers of this annual event.

About 150 runners are expected to take part in this full-course road race. Besides the main race, a series of other activities will be held on the sidelines to promote the event, including the Walkathon which will start at 0830am and a junior race for the Under-17.  The good organization and the picturesque route around the Dingli countryside make this race immediately popular.

The 10-mile race will start at 9 am at Dingli Square, after an initial ‘flattish 1-mile loop, runners go down towards Nigret area in Rabat and cross to Fiddien valley and this is where the short and steep hill starts, followed by a downhill stretch towards the spectacular Dingli Cliffs before ending at Dingli Square.

This was announced by Stephen Spiteri, president of St. Patrick’s Athletic Club and race director of the Nestlé Fitness Dingli-10 during a press conference held at NestléMaltapremises.

Naum Janakiev, Country Business Manager NestléMaltawas delighted to announce that Nestlé Fitness have agreed to renew their sponsorship with St. Patrick’s Athletic Club , now in its 22nd edition, even for the current year.

“Nestlé Fitness’s sponsorship with St. Patrick’s Athletic Club forms part of the company’s commitment to promote sporting activity as part of a healthy lifestyle. All Nestlé Fitness products effectively contribute towards a balanced healthy diet. However, we all know, that a diet must be supplemented with physical exercise and that’s why we are joining forces with the St. Patrick’s Athletic Club,” he said.

“As a company with a global reputation in nutrition, health and wellness, Nestlé is committed to play an important part in helping our families to live healthier lives by offering food and beverages that meet everyday needs. We will continue to share our nutritional knowledge to help consumer make informed decisions about eating right. We believe that this partnership with the Dingli-10 event will enhance these credentials,” he added.

The first edition of the Dingli 10 was held in 1991, and was won by Gerald Degaetano. This year’s edition coincides with St Patrick’s Athletic Club‘s 50th anniversary.

The club, among the leaders in the local athletic scene, owes its existence to Fr Aidan Murray and Bro. Michael O’Meara of the Salesians School of St Patrick’s, Sliema, way back in 1962. Being a boarding school, the School always gave a lot of importance to sporting activities, among these athletics and in particular cross country running. Here, the Saints made an immediate impact by winning the team events of the 1962 Combined Secondary Schools cross country race at the first time of asking. For several years after this, St Patrick’s were among the front-runners of the cross country scene as gradually they started making inroads in track and field athletics.

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